Collection 03 · Concept
Epoch Animalia
Four animal archetypes on a yearly cycle — a gifting line that renews itself without a new bottle.
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Why this theme sells
A calendar you can sell twice a year.
Animal-sign gifting is one of the few fragrance themes with a built-in repeat date. The customer does not need to be convinced of the concept, only of the execution — and the range renews on a cycle you can plan a year ahead.
We start with four high-recognition archetypes rather than a full twelve, so a first order carries four distinct characters: commanding, wild, quiet, open. That spread is what makes a shelf work, not four versions of the same mood.
Because the bottle, cap and carton stay fixed, each following year is an artwork change rather than a development project. That is the difference between a seasonal promotion and a repeatable line.
The same structure supports gift-with-purchase and two-bottle festive sets, which is where most of the volume sits in this category.
- Gift tradeCross-border gift wholesalers and seasonal festive programmes.
- Asian retailPremium channels around Asian communities in North America and Europe.
- Concept storesEuropean gift and Asian-art concept retail buying narrative-led ranges.
Scent structure
Four characters, two directions of taste
| Ref | Direction | Olfactive family | Top / Heart / Base | Size & concentration |
|---|---|---|---|---|
| EA–01 | The Sovereign Dragon | Royal ambergris & oud | Top Saffron, black pepper Heart Ambergris Base Sandalwood, agarwood |
EDP 18–22% 50 / 80 ml |
| EA–02 | The Forest Tiger | Wild green & leather | Top Pine needle Heart Vetiver Base Birch tar, patchouli |
EDP 18–22% 50 / 80 ml |
| EA–03 | The Lunar Rabbit | Osmanthus & white tea | Top Crisp pear Heart Osmanthus, white tea absolute Base Soft cedar |
EDP 18–22% 50 / 80 ml |
| EA–04 | The Celestial Horse | Sunlit hay & woody fougère | Top Hay, clary sage Heart Tonka bean Base Cedarwood |
EDP 18–22% 50 / 80 ml |
Procurement scenarios
Customisation
Three levels, from a sample pair to a seasonal set
Level 01
Reference components
1–5 pieces · sampling and trial
- Standard octagonal or flat-shoulder bottle, 50 / 80 ml
- Standard wood-effect or lacquer cap in red, black or natural
- Textured paper label with digital gold detail
- Standard red or black card box with applied label
Level 02
Digital print labelling
Short runs · quoted per brief
- Archetype line-art per direction, one silhouette family
- Textured paper, digital gold or blind emboss
- Festive two-bottle sleeve and band
- Quantity confirmed with your quotation
Level 03
Dedicated packaging
300–2,000 pieces · tiered
- Ceramic-glaze spray or matte vermilion / celadon gradient — from 800 pieces
- Gold-foil fired decoration, relief top plate — from 800 pieces
- Sculpted animal-head cap — from 2,000 pieces, tooling quoted separately
- Double-door lacquer-style rigid gift box — from 1,000 pieces
Packaging direction
Lacquer red, celadon, modern line
Markets
Southeast Asia, North American Chinese and pan-Asian communities, and European gift retail.
Channels
Cross-border gift wholesalers, premium channels serving Asian communities, and independent brands built around an East Asian lifestyle proposition.
Notes for market entry
Outside the region the line is positioned on character archetypes — strength, instinct, composure, momentum — not on calendar fortune. No luck, wealth or outcome claims appear on pack or page, and imagery stays in modern line work rather than folk symbolism.
Inquiry
Send a brief, get a considered answer
Tell us the market, the festive window you are buying for and the archetypes that fit. We reply within 24 business hours, then come back with a quotation covering quantity, packaging level and timing.